•  There’s an art and science to
    social networks
•    Apply science and research
    to the use of LinkedIn, as a
    tool (not the other way
    around)
•    Will explain social network
    research, learning theory
    and visual thinking approach
•    Therefore, change your
    thinking to be successful
    using LinkedIn in business
    development

•    Be a ‘networks thinker’

•    Get beyond the ‘cycle of hype’
    of new technologies (like
    LinkedIn)
•    Eight LinkedIn capabilities –
    are they your goals? (Do they
    solve some of your problems?)
•    ‘It’s the network stupid’ –
    5 myths
•    Research-driven networking
    and social networks
•    Talk to the brain NOT the mind
    (what’s brain research telling
    us!)

•    Visual thinking – maps make
    a difference